Plus size clothing & fashion for chic curvy women

Welcome to The Apparel Effect, your online destination to buy plus size lingerie, plus size dresses and plus size swimwear, as well as fashion accessories. Here at The Apparel Effect you have the option to shop for sweatshop free, fairtrade compliant and ethically made clothing. As if that wasn't enough, you can also shop for environmentally friendly clothing and clothing made from organically grown materials. Need more reasons to shop here? We only deal with plus size clothing or extended size clothing up to size 6XL. Start shopping now by browsing our collections below.
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